Tourism Economics Appoints Michael Greve to Lead Cruise Port Development & Investment Advisory
This addition marks a strategic expansion of the firm’s cruise-sector capabilities, announced ahead of Seatrade Cruise Global 2026.
PHILADELPHIA, PA, April 9, 2026 — Tourism Economics, an Oxford Economics company, today announced the appointment of Michael Greve as Practice Lead, Cruise Port Development & Investment Advisory, marking a strategic expansion of the firm’s cruise-sector capabilities.
Greve joins Tourism Economics at a moment of growing demand for informed, decision-ready guidance across cruise port development. As destinations, investors, and industry stakeholders navigate increasingly complex development opportunities, his appointment strengthens the firm’s ability to pair rigorous economic analysis with practical advisory support tailored to the realities of the market.
In his new role, Greve will lead advisory work spanning cruise port strategy, investment analysis, market demand, and development planning. The practice will support governments, port authorities, cruise lines, and investors in evaluating opportunities, shaping commercially sound projects, and advancing long-term development strategies, including public-private partnership structures.
Greve brings a rare blend of experience across private port development, strategic advisory work, and key roles focused on corporate financial planning and commercial development within cruise companies. His background has helped inform cruise port projects across the Caribbean, Alaska, Canada, and Central America, with work ranging from ports of call to homeports. That experience adds a valuable new dimension to Tourism Economics’ broader cruise offering and deepens the firm’s ability to support clients across the full development journey.
Greve’s work will combine industry expertise with the firm’s analytical strengths to help clients frame opportunities more clearly, align stakeholder priorities, and make better-informed investment decisions in a rapidly evolving sector.
“Cruise port development has become more capital-intensive and complex,” said Greve. “There is an opportunity to better align demand, scope, and stakeholder needs. Our platform is designed to bring those pieces together in ways that support stronger, more durable investment decisions.”
“I’ve known Mike for many years and have long respected the depth of experience and perspective he brings to the cruise sector,” said Adam Sacks, President of Tourism Economics. “He is exceptionally well-positioned to help shape this area of our business, and I’m excited about what his addition means for our clients.”
The announcement comes ahead of Seatrade Cruise Global 2026 in Miami, where Tourism Economics will join industry leaders in conversations shaping the future of cruise investment, port development, and destination strategy.
About Tourism Economics
Tourism Economics, an Oxford Economics company, combines deep travel industry knowledge with rigorous economic tools to help clients make smarter marketing, investment, and policy decisions. The team delivers best-in-class forecasting, economic impact analysis, and consulting services for destinations, industry organizations, and corporations worldwide.
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