Erik Evjen

Erik Evjen is the Executive Vice President of Tourism Economics, an Oxford Economics company. As a leading provider of economic analysis and tourism-related forecasting, Tourism Economics serves as the firm’s global tourism practice, responsible for all tourism-related work worldwide. At Tourism Economics, Erik created and oversees SYMPHONY, a customized market intelligence platform designed to help destinations quiet the noise of complex data, deliver clear market insights, and better inform destination sales, marketing, and advocacy efforts. He also led the development of the firm’s website and media attribution solutions and currently oversees all business development efforts, driving innovation and growth across the company. An experienced industry speaker, Erik frequently presents on market performance, data-driven strategy, and performance measurement. Prior to joining Tourism Economics, Erik built a diverse background spanning the hotel industry, software sector, and destination marketing organizations, and has served on several national tourism-related boards and committees.