Patrick Smyton is Director of Analytics at Tourism Economics, an Oxford Economics company. He works with destination marketing organizations (DMOs) using the Symphony platform, helping them make sense of complex data and use it to make better decisions. He manages a team that delivers research and analysis to destinations and travel industry stakeholders. Patrick has worked in tourism since 2005, with hands-on experience across hotel operations, destination marketing, finance, and revenue management. He started his career in Las Vegas with MGM Resorts International, then moved to Visit Seattle as Senior Director of Convention Strategy, where he used data to grow the city’s meetings and events business.